Meet the renowned mastermind (Philips Lighting) behind the creative, tech-savvy, and modern home lighting systems spotted across the majority of Singaporean households today!
Taking a leap of faith to venture into eCommerce, Philips Lighting became one of Lazada’s pioneer international brands who recognized the importance and potential of the industry.
Since May 2018, Signify has become the new company name for Philips Lighting. They have a proven track record of investing heavily in R&D to stay at the forefront of technological developments. Hence, the constant introduction of new innovative products cemented Philips Lighting to regularly emerge as one of Lazada’s Top Sellers year after year.
Watch on to find out how a mutual collaboration between Lazada and themselves prove to be a key success factor for other aspiring sellers to follow suit.
Check out their wide assortment of lighting products below:
